Flame captured in the night, part of the the Pooja last year in 2015. Capture is only possible in camera and not physically! In this week’s challenge Vibrant, trying to post few colours! Similar stuff can be found in my entries for Weekly Photo Challenges, hope that you will enjoy and add your valuable comments.
Welcome Group, ITC Hotels
Logo is designed by legendary calligrapher and type designer R.K. Joshi. He was a student of Sir J J Institute of Applied Art, designed the core Indian fonts used in Microsoft Windows. ITC is still using the same logo.
The design was a mark of extension of ITC to hotels in 70s. Surrounding the theme of ‘truly Indian’, ITC gave the name of ‘Welcome group’ to its chain of hotels. The letter W beautifully envisages the ethos of Namaste (the Indian traditional gesture of expressing ‘Welcome’). Conceptually, the form elucidates a universal form to accommodate India that unifies different cultures and religions as one whole. (Source: D’source, IIT Bombay)
This post is written to pay tribute to Prof. R. K Joshi who left the world on 5th February 2008.
Read more: Biography and Works of Mr. R. K. Joshi
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