Delhi Transport Corporation Logo
Delhi Transport Corporation (DTC) logo was designed by Benoy Sarkar, alumni of National Institute of Design (NID), Ahmedabad. Mr. Sarkar who was blessed with teachings from legendary graphic designers like Paul Rand at Yale University while doing his masters. This logo is one of the master pieces from his work.
Meaning of Delhi Transport Corporation Logo
The logo presenting the inter-connecting arrows facing each other signify the inter-sate local bus services. The overlap and use of mirror images creates an interesting and unique form to show interconnected transport between states. The simple and open juxtaposition of arrows also connotes efficiency in terms of speed, quality service, continuous services etc (Source: D’source, IIT Bombay)
For more details find Biography and work of Mr. Benoy Sarkar.
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