Tanishq Logo
Tanishq, pioneering the concept of branded jwellery became a prominent jewellery brand of India. Head quartered in Bangalore, is a division of Titan Company Limited, promoted by TATA Group. TATAs In collaboration with Tamil Nadu Industrial Development Corporation (TIDCO), it formed Tanishq. It is combination of TATA, Tamilnadu and Nishq. Nishq is a sanskrit word and it means necklace of gold coins.
Tanishq logo was designed by Michael Foley, head the Titan Design Studio at that time. He was also a student of National Institute of Design, Ahmadabad.
Meaning of Logo : Tanishq Logo
It is also said that Tanishq got from ‘tan’ meaning ‘body’ and ‘Ishq’ that means ‘love’. The mark of ‘T’ and the ravishing, luxurious, high-class and silky smooth and shiny curvaceous letterforms depict the meaningful association with wealth (embedded in ‘nishq’ meaning gold coins) (Source: D’source, IIT Bombay)
Zero Creativity Learnings 
May 28, 2016 at 7:10 am
Great informative post!!
May 28, 2016 at 9:58 am
Thanks shine, this is regular feature every Friday in which a logo from India is featured if it interests you, please visit https://zerocreativity0.wordpress.com/about/
May 28, 2016 at 11:38 pm
Pakka 👍😊
July 31, 2017 at 1:24 pm
Hi team, I was the head of design at Titan and was responsible for the design of the Tanishq logo. You have wrongly credited this to Wolff Olins. Can you please amend this as it is incorrect. Michael Foley
August 6, 2017 at 12:42 am
My sincere apologies Mr. Foley! I might have referred wrong source for this piece of information. I will make corrections to this. Anyways welcome and Glad to see you here! Thanks for making me correct.
September 9, 2017 at 12:37 pm
Hello, sir. I’m Mahek, a visual communication student @Ecole Intuit.Lab, Mumbai and I would really like to know more about the design guidelines of the brand Tanishq from the creator of the logo himself if that’s possible.
I’ve noticed that a lot of websites do not have reliable information and you’d honestly be doing me a huge favour if you could answer a few questions for me regarding Tanishq’s visual identity. In a few weeks time, I could create a blog post about the same and as I said earlier, it would really help if the information I am looking for came directly from you.
Looking forward to a response from you, sir. Thank you!